In order to explore the development strategy of the enterprise, we will increase the integration of vegetable processing and the company's cold chain logistics industry through in-depth research and practical implementation. On July 7th, Lu Qiang, Executive Vice General Manager of the Industrial Company, participated in the 2023 Zhejiang Famous Local Products Exhibition and Sales and the First Yangtze River Delta Green and High Quality Agricultural Products Promotion Week.

At the opening ceremony of the exhibition, Shanghai Vegetable Group and Zhejiang Rural Industry Co., Ltd. signed a strategic cooperation agreement on the integrated development of green and high-quality agricultural products. Both parties agreed to deepen cooperation in areas such as party building, market supply guarantee, agricultural product sales, frozen vegetable supply, food safety, talent cultivation, market management, investment and operation, and fully leverage their respective advantages through the establishment of a strategic cooperation relationship, Actively support each other and its affiliated units, including its member enterprises, in expanding business and technical services both domestically and internationally, and achieve common development.

It is reported that this exhibition and sales conference aims to gather 210 green and high-quality agricultural product production and operation entities from "one city, three provinces" in the Yangtze River Delta in Shanghai, with over a thousand types of products exhibited, covering multiple types such as grains, oils, fruits, vegetables, tea, traditional Chinese medicine, aquatic products, prefabricated vegetables, etc. During this period, 12 special promotion activities will be held, and professional buyers such as agricultural product buyers, supermarkets, catering hotels, e-commerce, logistics, etc. will be invited to conduct trade negotiations.

In order to fully utilize the platform and window of the exhibition, leverage the company's comprehensive industrial layout advantages in frozen vegetables, actively explore cooperation and seek business opportunities, Shaoxing Green Rong Company and Jiangsu Taitai Company, affiliated with the industrial company, have signed up for the exhibition, actively negotiate and communicate with well-known consumer goods brands and channels at home and abroad, actively seek relevant cooperation intentions, and lay a solid foundation for strengthening the "big food" industry.

It is understood that this exhibition and sales conference is the first Yangtze River Delta green and high-quality agricultural product promotion week jointly organized by Zhejiang, Shanghai, Jiangsu, and Anhui, focusing on "local specialties". This event is guided by the China Green Food Development Center, hosted by the Zhejiang Provincial Department of Agriculture and Rural Affairs, and jointly organized by the Shanghai Agricultural Product Quality and Safety Center, Jiangsu Provincial Green Food Office, Zhejiang Agricultural Product Quality and Safety Center, and Anhui Agricultural Product Quality and Safety Management Station. It is a feast on the tongue in the Yangtze River Delta region and a large platform for sharing green and high-quality agricultural product resources and brand co casting.